Past Exam for BUS 231 - Starting A New Business with Clarke at College of the Sequoias (COS)

Exam Information

Material Type:Exam
Class:BUS 231 - Starting A New Business
University:College of the Sequoias
Term:Spring 2010
  • Franchise Agreement
  • Facilities Layout
  • Provided That
  • The Independent
  • Relationship
  • Combination
  • D. All of the Above
  • Prospective
  • Substitute Products
  • Differences
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Sample Document Text

CHAPTER 5 FRANCHISING TRUE/FALSE 5.1 The first important use of product franchising involved the Singer Corporation. Answer: T 5.2 Because of the mark-up charges by the franchiser, the cost of materials and supplies are always higher than what the franchisee would pay on the open market. Answer: F 5.3 Due to the interest the franchiser has in the success of its franchised units, it frequently puts considerable emphasis on helping the units make operational improvements. Answer: T 5.4 One of the problems that franchisees often must deal with is an unrealistic set of expectations regarding the likelihood of success of their unit. Answer: T 5.5 The evaluation of whether to buy a franchise need not involve self-examination of interests because the franchiser will notice any problems of this nature and warn you about them. Answer: F 5.6 Library research is likely to be an important part of any investigation into whether to buy a franchise. Answer: T 5.7 An important source of franchises available for purchase is t...

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