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Lecture Notes for ESBM 4830 - Entrepreneurship Business Planning and Preparation with Moyes at Colorado (CU)

Notes Information

Material Type:Class Note
Professor:Moyes
Class:ESBM 4830 - Entrepreneurship Business Planning and Preparation
Subject:Entrepreneurial & Small Business Management
University:University of Colorado - Boulder
Term:--
Keywords:
  • Profitability
  • Revenue Model
  • Target Market
  • Entry Points
  • Business Plan
  • Business Planning
  • Entrepreneurship
  • Assumptions
  • Competitors
  • Financial Information
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Sample Document Text

1 This Is a Real Business Assignment 2008 Regents of the University of Colorado FL Moyes Business Plan Preparation Is This a Real Business? Assignment You have identified a concept that you believe is a viable business and formed a team to write a business plan. As part of the business planning process the team will establish the following: Validation Prove the viability of your venture by conducting the following research: 1. Face to Face Research (F2F-R). See separate document for details. ? Step 1: Gut Check - Determine concept potential ? Step 2: Reality Test I - Get preliminary feedback on your concept from experts ? Step 3: Sniff Test - Determine target customer interest ? Step 4: Reality Test II - Get feedback on the entire business venture from experts ? Step 5: Customer Surveys 2. Secondary Research of the Market and Industry. The Leeds School Library is a great source for conducting research. You have access to a wide range o...

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