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Effects of Media on Children - Midterm - Flashcards

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Class:GIS 3668 - MEDIA AND AUDIENCE ANALYSIS
Subject:GIS
University:The Richard Stockton College of New Jersey
Term:Spring 2011
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Sexual double standard
Discuss why advertisers are interested in children (three reasons)
Centration
Ways children are affected by TV (school performance, aggression, verbal comm, family)
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# of commercials children view a year
TV viewing habits (i.e., # of hours watched, % of TV’s on during dinner)
Effects of commercials and advertising by age of the child
Effects of race of the child and # of hours watched
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Rules about media can be predicted by?
Bandura’s learn aggression
Schema theory and its affect on ideas of race and sexism
Cultivation theory
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 Sexual double standard 
 Discuss why advertisers are interested in children (three reasons) 
 Centration 
 Ways children are affected by TV (school performance, aggression, verbal comm, family) 
 # of commercials children view a year 
 TV viewing habits (i.e., # of hours watched, % of TV’s on during dinner) 
 Effects of commercials and advertising by age of the child 
 Effects of race of the child and # of hours watched 
 Rules about media can be predicted by? 
 Bandura’s learn aggression 
 Schema theory and its affect on ideas of race and sexism 
 Cultivation theory 
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