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Class:MIS 388 - MANAGEMENT INFORMATION SYSTEMS
Subject:MANAGEMENT INFOR SYSTEMS
University:Sam Houston State University
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Information Technology can be used to support _____________. All the choices are correct
All the following are examples of information system, except: A group of marbles in a box
E-Commerce ________________. involves buying, selling, marketing, and servicing of products, services, and information over a variety of computer networks.
Top Management (strategic) An information system that supports the business functions of accounting, finance, HR management, marketing, or ops would be classified as a(n) ___________ system.
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In the information system concepts, the processing function involves: transformation processes that convert input into output
A system that can change itself or its environment in order to survive is _________ system. An adaptive
Competitive strategies A firm can survive and succeed in the long run if it successfully develops strategies to confront the _____________ that shapes the structure of competition in its industry.
Cost Leadership A(a) ____________ strategy is a competitive strategy by which a firm seeks to become a low-cost producer of products and services in the industry.
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Differentiation A(n) ______________ strategy is a competitive strategy by which a firm develops unique products or services from those of its competitors, or makes radical business changes that may alter the fundamental nature of the industry.
Growth A(n) ________________ strategy is a competitive strategy by which a firm significantly expand its capacity to produce goods and services, expanding and diversifying in the market.
Alliance A(n) _________ strategy is a competitive strategy by which a frim establishes new business linkages with customers, suppliers, competitors, and other companies.
All the following are competitive strategies except: new entries into the market
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All of the following can be used to counter competitive forces in the marketplace except: Bargaining
All of the following are competitive forces in the marketplace except: Alliances
Becoming a low-cost producer of products and services in an industry is an example of a(n): Cost Leadership Strategy
Building switching costs Using an information system to make customers and/or suppliers reluctant to change to another compeitior is called:
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A serious problem of competitive advantage is that: All of the choices are correct
Computer systems rely on which of the following components? Input, Processing, Output, Storage, and Control (In this order)
The central processing unit (CPU): is the main processing component of a computer system.
The central processing unit (CPU) consists of: the Control unit and the Arithmetic-logic unit
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The function of an output device is to: convert electronic information produced by the computer system into human-intelligible form for presentation to end-users
According to Moore's Law, _________ doubles every 18 to 24 months. computing power
A bit, the smallest element of data, can have values of: 0 or 1
COTS software stands for: commercial off-the-shelf software
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Which of the following software suites is an open-source product? OpenOffice
Web Browser According to the text, the most important software component for many computer users today is the once simple and limited, but now powerful and feature rich, _______________.
The acronym HTML stands for: Hypertext Markup Language
Which of the following statements is applicable to the Java programming language? It consists of small application programs called applets that can be executed by any computer and any operating system anywhere in a network
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Character From a logical point of view, a(n) ______ is the smallest data element that can be observed and manipulated.
A group of related records is a data file, or a __________. field
A(n) __________ is an integrated collection of logically related data elements. Master File
Relationships Databases contain data elements that describe both entities and the _______ among entities.
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Hierarchical In a(n) _________ database structure, all of the relationships among records are one-to-many, because each data element is elate to only one element above it.
Network Which database model allows many-to-many relationships among records so that a data element can be accessed by following one of several paths?
The _________ model is the most widely used database structure today. Microsoft Access
Inheritance The object-oriented database model supports ____________. That is, new objects can be automatically created b replicating some or all of the characteristics of one or more parent objects.
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Data Mart A central source of data that have been cleaned, transformed, and cataloged so that they can be used for business analysis, market research, and decision support is called ____________.
Which of the following is true of data marts? they are a subset of a data warehouse
Which of the following is a legitimate use for data mining? All of the choices are correct
Metecalfe's law states that: The usefulness of utility of a network equals the square of the number of users
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Middleware Programming that serves to "glue together" or mediate between two separate, and usually already existing, programs is known as ___________.
Which of the following statements regarding Internet service providers is correct? ISPs provide individuals and organizations with access to the internet for a fee
Wide Area A network that covers a large geographic distance, such as a state or a country, is considered a _________ network.
Which of the following best describes a local area network? A network that connects computers within a limited physical area, such as inside a single building
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Glass Fiber optics use cables consisting of one or more hair-thin filaments of _________ fiber wrapped in a protective jacket.
Fiber optics are regarded as the communication media of the future, primarily due to its _____. greater speed and capacity
As it relates to telecommunications media, the problem of the last mile is: tying into older technology
Customer Relationship Management Which of the following applications focuses on acquiring and retaining profitable customers via marketing, sales, and service processes?
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Supply chain Management Which of the following applications focuses on developing the most efficient and effective sourcing and procurement processes?
It costs _____ to sell to a new customer than it does to sell to an existing one. six times more
A typical dissatisfied customer will tell ____ about his or her experience. 8 to 10 people
Acquire The goal of the ____ phase of a customer relationship is to help customers perceive the value of a superior product offered by an outstanding company.
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Enhance In the _________ phase of a customer relationship, a business relies on CRM software tools and databases to proactively identify and reward its most loyal profitable customers via targeted marketing programs.
Search Management The e-commerce component that deals with developing efficient and effective processes to help customers find the specific product or service they want to evaluate or buy is:
Shopping Cart When customers can select products from website catalog displays and put them into a virtual holding bin for later checkout and processing, they are using a ___________.
Secure Socket Layer Many companies use the SSL security method developed by Netscape communication that automatically encrypts data passing between a web browser and a merchant's server. SSL stands for:
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Many-to-Many A ____________ auction marketplace can be used by many buyers and sellers, who create a variety of auctions to dynamically optimize prices.
A weekly sales report is a typical example of a(n) ______ report. A periodic scheduled
Exception A major freight company has several thousand drivers. A report containing information about only those company drivers who have not taken a mandatory defensive driving course is an example of a(n) ___________ report.
With _____, information is available whenever a manager demands it. Demand reports and responses
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What-If Which one of the following should be used to answer the question, "What would happen to sales if we cut advertising by 25%?"
Sensitivity What type of analysis should be used to respond to the statement, "Let's cut advertising by $100 repeatedly so we can see its relationship to sales?"
Goal-Seeking ___________ analysis involves making repeated change to selected variables until a chosen variable reaches a target value.
Market Basket Analysis Which of the following is one of the most common and useful of data mining for marketing?
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Which of the following would be considered a fuzzy logic term? Very Low
________ planning is done on a short term basis to implement and control day-to-day ops. Operational
All of the following are considered competitive forces except: Cost Leadership
Weaknesses _________ are areas of substandard business performance compared to others in the industry or market segments.
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Opportunities _____________ are the potential for new business markets or innovative breakthroughs that might expand present markets.
Threats ______________ Are the potential for business and market losses posed by competitors, competitive forces, government, or disruptive technologies.
Strengths _____________ are the core competencies and resources where a firm is a market or industry leader.
Which of the following is the biggest obstacle to knowledge management systems? User resistance to sharing knowledge
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Economic Determining whether expected cost savings, increased profits, and other benefits exceed the cost of developing and operating a system is related to _______________.
A logical model of a current system is a blueprint of: What the current system does, without regard to how it does it
According to the text, corrective maintenance includes: fixing software bugs and logic errors not detected during the implementation testing period
According to the text, Perfective maintenance includes: Making changes to an existing system that are intended to improve the performance of a function or interface
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 Information Technology can be used to support _____________.All the choices are correct
 All the following are examples of information system, except:A group of marbles in a box
 E-Commerce ________________.involves buying, selling, marketing, and servicing of products, services, and information over a variety of computer networks.
 Top Management (strategic)An information system that supports the business functions of accounting, finance, HR management, marketing, or ops would be classified as a(n) ___________ system.
 In the information system concepts, the processing function involves:transformation processes that convert input into output
 A system that can change itself or its environment in order to survive is _________ system.An adaptive
 Competitive strategiesA firm can survive and succeed in the long run if it successfully develops strategies to confront the _____________ that shapes the structure of competition in its industry.
 Cost LeadershipA(a) ____________ strategy is a competitive strategy by which a firm seeks to become a low-cost producer of products and services in the industry.
 DifferentiationA(n) ______________ strategy is a competitive strategy by which a firm develops unique products or services from those of its competitors, or makes radical business changes that may alter the fundamental nature of the industry.
 GrowthA(n) ________________ strategy is a competitive strategy by which a firm significantly expand its capacity to produce goods and services, expanding and diversifying in the market.
 AllianceA(n) _________ strategy is a competitive strategy by which a frim establishes new business linkages with customers, suppliers, competitors, and other companies.
 All the following are competitive strategies except:new entries into the market
 All of the following can be used to counter competitive forces in the marketplace except:Bargaining
 All of the following are competitive forces in the marketplace except:Alliances
 Becoming a low-cost producer of products and services in an industry is an example of a(n):Cost Leadership Strategy
 Building switching costsUsing an information system to make customers and/or suppliers reluctant to change to another compeitior is called:
 A serious problem of competitive advantage is that:All of the choices are correct
 Computer systems rely on which of the following components?Input, Processing, Output, Storage, and Control (In this order)
 The central processing unit (CPU):is the main processing component of a computer system.
 The central processing unit (CPU) consists of:the Control unit and the Arithmetic-logic unit
 The function of an output device is to:convert electronic information produced by the computer system into human-intelligible form for presentation to end-users
 According to Moore's Law, _________ doubles every 18 to 24 months.computing power
 A bit, the smallest element of data, can have values of:0 or 1
 COTS software stands for:commercial off-the-shelf software
 Which of the following software suites is an open-source product?OpenOffice
 Web BrowserAccording to the text, the most important software component for many computer users today is the once simple and limited, but now powerful and feature rich, _______________.
 The acronym HTML stands for:Hypertext Markup Language
 Which of the following statements is applicable to the Java programming language?It consists of small application programs called applets that can be executed by any computer and any operating system anywhere in a network
 CharacterFrom a logical point of view, a(n) ______ is the smallest data element that can be observed and manipulated.
 A group of related records is a data file, or a __________.field
 A(n) __________ is an integrated collection of logically related data elements.Master File
 RelationshipsDatabases contain data elements that describe both entities and the _______ among entities.
 HierarchicalIn a(n) _________ database structure, all of the relationships among records are one-to-many, because each data element is elate to only one element above it.
 NetworkWhich database model allows many-to-many relationships among records so that a data element can be accessed by following one of several paths?
 The _________ model is the most widely used database structure today.Microsoft Access
 InheritanceThe object-oriented database model supports ____________. That is, new objects can be automatically created b replicating some or all of the characteristics of one or more parent objects.
 Data MartA central source of data that have been cleaned, transformed, and cataloged so that they can be used for business analysis, market research, and decision support is called ____________.
 Which of the following is true of data marts?they are a subset of a data warehouse
 Which of the following is a legitimate use for data mining?All of the choices are correct
 Metecalfe's law states that:The usefulness of utility of a network equals the square of the number of users
 MiddlewareProgramming that serves to "glue together" or mediate between two separate, and usually already existing, programs is known as ___________.
 Which of the following statements regarding Internet service providers is correct?ISPs provide individuals and organizations with access to the internet for a fee
 Wide AreaA network that covers a large geographic distance, such as a state or a country, is considered a _________ network.
 Which of the following best describes a local area network?A network that connects computers within a limited physical area, such as inside a single building
 GlassFiber optics use cables consisting of one or more hair-thin filaments of _________ fiber wrapped in a protective jacket.
 Fiber optics are regarded as the communication media of the future, primarily due to its _____.greater speed and capacity
 As it relates to telecommunications media, the problem of the last mile is:tying into older technology
 Customer Relationship ManagementWhich of the following applications focuses on acquiring and retaining profitable customers via marketing, sales, and service processes?
 Supply chain ManagementWhich of the following applications focuses on developing the most efficient and effective sourcing and procurement processes?
 It costs _____ to sell to a new customer than it does to sell to an existing one.six times more
 A typical dissatisfied customer will tell ____ about his or her experience.8 to 10 people
 AcquireThe goal of the ____ phase of a customer relationship is to help customers perceive the value of a superior product offered by an outstanding company.
 EnhanceIn the _________ phase of a customer relationship, a business relies on CRM software tools and databases to proactively identify and reward its most loyal profitable customers via targeted marketing programs.
 Search ManagementThe e-commerce component that deals with developing efficient and effective processes to help customers find the specific product or service they want to evaluate or buy is:
 Shopping CartWhen customers can select products from website catalog displays and put them into a virtual holding bin for later checkout and processing, they are using a ___________.
 Secure Socket LayerMany companies use the SSL security method developed by Netscape communication that automatically encrypts data passing between a web browser and a merchant's server. SSL stands for:
 Many-to-ManyA ____________ auction marketplace can be used by many buyers and sellers, who create a variety of auctions to dynamically optimize prices.
 A weekly sales report is a typical example of a(n) ______ report.A periodic scheduled
 ExceptionA major freight company has several thousand drivers. A report containing information about only those company drivers who have not taken a mandatory defensive driving course is an example of a(n) ___________ report.
 With _____, information is available whenever a manager demands it.Demand reports and responses
 What-IfWhich one of the following should be used to answer the question, "What would happen to sales if we cut advertising by 25%?"
 SensitivityWhat type of analysis should be used to respond to the statement, "Let's cut advertising by $100 repeatedly so we can see its relationship to sales?"
 Goal-Seeking___________ analysis involves making repeated change to selected variables until a chosen variable reaches a target value.
 Market Basket AnalysisWhich of the following is one of the most common and useful of data mining for marketing?
 Which of the following would be considered a fuzzy logic term?Very Low
 ________ planning is done on a short term basis to implement and control day-to-day ops.Operational
 All of the following are considered competitive forces except:Cost Leadership
 Weaknesses_________ are areas of substandard business performance compared to others in the industry or market segments.
 Opportunities_____________ are the potential for new business markets or innovative breakthroughs that might expand present markets.
 Threats______________ Are the potential for business and market losses posed by competitors, competitive forces, government, or disruptive technologies.
 Strengths_____________ are the core competencies and resources where a firm is a market or industry leader.
 Which of the following is the biggest obstacle to knowledge management systems?User resistance to sharing knowledge
 EconomicDetermining whether expected cost savings, increased profits, and other benefits exceed the cost of developing and operating a system is related to _______________.
 A logical model of a current system is a blueprint of:What the current system does, without regard to how it does it
 According to the text, corrective maintenance includes:fixing software bugs and logic errors not detected during the implementation testing period
 According to the text, Perfective maintenance includes:Making changes to an existing system that are intended to improve the performance of a function or interface
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