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Flashcards in MKTG - Marketing at Virginia Tech

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Flashcards 1 - 20 of 158
127
+7
Marketing Channel, Middleman, Agent/Broker, Wholesaler...
Class: Marketing Management Professor: E. Coupey Cards: 127 Views: 30,024
133
+1
What are Attitudes?, 4 Characteristics of Attitudes...
Class: Consumer Behavior Professor: C. Hsu Cards: 133 Views: 2,455
123
+1
Levels of Int'l Mktg: Domestic Marketing...
Class: International Marketing Professor: T. Reilly Cards: 123 Views: 5,768
121
+1
3 Types of Unplanned Purchases, Unplanned Restocking...
Class: Consumer Behavior Professor: C. Hsu Cards: 121 Views: 2,155
117
+6
Back Translation, Balance of Trade, Bottom of the Pyramid...
Class: Marketing Management Professor: N. Klein Cards: 117 Views: 10,891
59
+13
marketing , exchange, market, target market, marketing mix...
Class: Marketing Management Professor: N. Klein Cards: 59 Views: 34,273
51
+3
promotional mix, integrated marketing communications (IMC)...
Class: Marketing Management Professor: N. Klein Cards: 51 Views: 4,931
151
0
Product, A Good, nondurable goods, durable good, Services...
Class: Marketing Management Professor: N. Klein Cards: 151 Views: 9,584
142
+6
Marketing, Exchange, To serve both buyers and sellers...
Class: Marketing Management Professor: N. Klein Cards: 142 Views: 18,697
122
+3
product, nondurable good, durable good, services, idea...
Class: Marketing Management Professor: N. Klein Cards: 122 Views: 10,256
120
+1
marketing research, measures of success, constraints, data...
Class: Marketing Management Professor: E. Coupey Cards: 120 Views: 9,680
84
+2
Business Marketing, Organizational buyers, Industrial Markets...
Class: Marketing Management Professor: Staff Cards: 84 Views: 4,322
26
+2
Non-durable Good, Durable Good, Consumer Products...
Class: Marketing Management Professor: N. Klein Cards: 26 Views: 71,672
22
+3
Consumer Markets, Organizational Markets, Marketing Channel...
Class: Marketing Management Professor: N. Klein Cards: 22 Views: 6,586
22
0
Price, Marketing Model of Price and Value, Setting the Price...
Class: Marketing Management Professor: N. Klein Cards: 22 Views: 70,827
29
+4
Countertrade, Gross Domestic Product, Balance of Trade...
Class: Marketing Management Professor: N. Klein Cards: 29 Views: 6,828
29
0
laws...
Class: Marketing Management Professor: N. Klein Cards: 29 Views: 4,203
49
0
skimming pricing , penetration pricing, prestige pricing...
Class: Marketing Management Professor: N. Klein Cards: 49 Views: 22,850
27
+2
personal selling, sales management, own sales force...
Class: Marketing Management Professor: N. Klein Cards: 27 Views: 2,742
49
+1
...
Class: Marketing Research Professor: Y. Hu Cards: 49 Views: 2,644
Flashcards 1 - 20 of 158
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